Monthly Performance — June
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Data fresh · synced 18 Jun 09:14
Source Meta Graph API v19
Window Jun 1 – Jun 30 · vs. May
Timezone Asia/Jakarta
AI summary · auto-written
June was Aurora's strongest month this quarter. Engagement rose 18% driven by the Summer Drop reel, which alone earned 41% of total interactions. Instagram out-paced Facebook on reach (+22%) while follower growth held steady at +612 net. Best posting window shifted later — 6–8pm now beats mornings. Recommend doubling down on short-form video and the "behind the bar" series next month.
Headline metrics
KPI rowImpressions
1.24M
▲ 22% vs May
Engagements
86.4K
▲ 18%
Net new followers
+612
▲ 9%
Engagement rate
6.9%
▼ 0.3 pts
Engagement trend
Line chart · dailyPosts & reach by week
Bar chart · IG vs FBTop posts
Table · by engagement| Post | Network | Reach | Engagements | Eng. rate |
|---|---|---|---|---|
| Summer Drop teaser reel | IG | 312K | 35.4K | 11.3% |
| Behind the bar — latte art | IG | 198K | 16.1K | 8.1% |
| Founder Q&A live recap | f | 141K | 9.8K | 6.9% |
| Weekend sale carousel | IG | 126K | 7.2K | 5.7% |
| New seasonal menu | f | 98K | 4.1K | 4.2% |