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Aurora Coffee Co.
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Summer Drop teaser

Published Jun 12, 2026 · 08:30 WIB to @auroracoffee.co — drove 34% of this week's account reach.
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IG Published · Instagram feed
auroracoffee.coOriginal audio
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Summer Drop
1,284 likes
auroracoffee.co New season, new ritual. ☕ Our Summer Drop lands Friday — a bright, citrus-forward single origin we've been dialing in for months. Pre-orders open now (link in bio). #summerdrop #specialtycoffee #auroracoffee
Status Published
Network IG Instagram · feed
Published Jun 12 · 08:30 WIB
Campaign Summer Drop
Created by MA Maya Aristi
Permalink instagram.com/p/C8x2…
Reach
28.4k
▲ 41%
Likes
1,284
▲ 22%
Comments
96
▲ 18%
Saves
312
▲ 64%
Shares
147
▼ 5%
Eng. rate
6.5%
▲ 1.9pt

Reach over 48 hours

vs. account median · hourly
Peak reach 2,940 / hr at +6h 86% from non-followers
0h+6h+12h+18h+24h+30h+36h+48h

Top comments

0 selected
JL
jess.limJun 12 · 14:10 WIBPositive
Citrus-forward single origin? Already pre-ordered two bags. Aurora never misses. 🍊
Reply in inbox 14 likes
MR
marco.roastsJun 12 · 16:45 WIBNeutral
What's the roast level on this one? Trying to decide between this and the house blend.
Reply in inbox awaiting reply
TN
thanh.nguyenJun 13 · 09:20 WIBPositive
The pour-over guide is such a nice touch. This is why I keep coming back to you all. ☕
Reply in inbox 8 likes
DP
daniela.pJun 13 · 11:05 WIBNegative
Pre-orders sold out before I even saw this. Wish there was more stock — disappointed.
Reply in inbox flagged · needs response
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High save rate (312) and strong non-follower reach signal breakout potential. Suggested budget $120 / 5 days to lookalike of recent purchasers.

Metrics from Meta Graph API · refreshed 14 min ago · sentiment by Claude · final 48h window closed Jun 14 · 08:30 WIB.